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作者：非羽|络 |点击? 0 | 旉Q?024-07-13
食品&生鲜行业主要热门品类有—?/span>c面_a、调呛_、休闲零食、营M健、酒水类?/strong> 截止6.25日，食品酒水q_GMV规模?000W+Q?/span>饮生鲜q_GMV规模?000W+?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;"> 剔除规模成交类目后Q?strong style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">6月GMVq同比增速较大的?/strong> 食品酒水Q?/span>坚果炒货Q肉c零食＞果干蜜饯Q饼q膨?/strong> 饮生鲜Q?/span>植物提取物＞五谷杂粮Q蔬菜＞c面淀_类Q调呛_Q方侉K食Q肉?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
Ҏ星图监测数据Q?024q?18期间Q综合电商^台和直播电商q_累积销售额辑ֈ7428亿元?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; visibility: visible; overflow-wrap: break-word !important;">
Q?Q行业概qͼ
食品酒水-坚果炒货
食品酒水-肉类雉
食品酒水-茶叶
?/span>品酒?果干蜜饯
食品酒水-饼干膨化
食品酒水-膳食营养补充?/span>
饮生鲜-预制?半成品菜
饮生鲜-五谷杂粮
饮生鲜-调味?/span>
饮生鲜-方便速食
点击效率已成为^?/span>W三?/span>的频道入口！人群_և和{化效能远高于其他频道Q?/span>
专ؓ饮买家人群_ֿ设计差异化供l和展现形式Q！
cȝ要求Q?/strong>围绕饮人群日常采购品类和自用需?/strong>Q商品一U类目ؓ—?/span>1Q食品酒?nbsp;2Q餐饮生?nbsp;3Q个护家?nbsp;4Q包?nbsp;5Q日用餐厨饮?nbsp;6Q收Uxz用品，7) 办公、文?nbsp;8Q家用电?nbsp;
商品要求Q?/span>h量≤3Ӟ除偏q地区外单品包邮Qh格小于或{于30天最低成交hQ或h于{于大市Zh格的8.5折（仅对q_验证的餐饮h生效！Q，48时发货Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
商家要求Q?/span>店铺{L1及以?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
zd旉Q?/span>
1、频道页四期入驻报名入口Q活动时_6.27-7.31Q?/span>
https://tmc.1688.com/sale/seller/activity_detail.htm?activityId=525886760153
2、首|v景房报名入口Q?分钱拿样~实体店hn份才可购乎ͼ获客更精准更高效Q??2日后的排期，7天一ơ报名，https://act.1688.com/home/calendarSelect.htm?spm=a262yb.25453151.0.0&tid=44903
前台资源展示位如下图Q?/span>
7.1日【疯狂星期一A++·暑期q货ȝ】报名入?/span>
?nbsp;招募品类Q?/span>厨饮具、收Uxz、办公文化、食品酒水、餐饮生?/span>
?nbsp;zd资源Q?/span>首页霸屏、开机屏、顶通、搜索筛选项、push{全链\曝光
?nbsp;玩法要求Q?/span>发布?折、包邮（偏远地区除外Q?8H发货
?nbsp;服务要求Q?/span>报名商品需满?0天包退”服务要求，让买家放心试销、无忧进?/span>
?/span> 报名入口Q?/span>https://tmc.1688.com/sale/seller/activity_detail.htm?activityId=529616290153